Brad Edmondson is an award-winning writer, conference speaker, and consultant.  Brad was editor-in-chief of American Demographics magazine and is the author of two books:

Postwar Cornell: How The Greatest Generation Transformed a University (2015), and

Ice Cream Social: The Struggle for the Soul of Ben & Jerry’s (2013).

Brad has been an independent journalist since 1998, with regular magazine work for AARP The Magazine, The American Scholar, and other national publications.  Recent consulting clients have included The Private Label Manufacturing Association, Head Start, and the National Bicycle Dealers Association.  He is also co-founder of ePodunk.com.

Brad’s articles, presentations, and reports explain the impact of demographic and social change on businesses, communities, and not-for-profit organizations. He has spent more than 25 years covering such subjects as the aging of the baby-boom generation, changes in health and fitness behavior, and how America is being transformed by immigration.  His recent work focuses on the movement to grow “socially responsible” businesses. During Brad’s tenure, American Demographics was nominated three times for the National Magazine Award for General Excellence.

Brad is a fourth-generation Floridian whose family runs a farm on Edmondson Road in south Sarasota County. An avid bicyclist, Brad rode across the northern tier of the United States in 2008. He is a 1981 graduate of Cornell University, the current board chair of the Cornell Daily Sun, and the former chair of several other boards.  He lives in Ithaca, New York with his wife, Tania Werbizky.

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  1. Dear sir:
    WOW! Just read CRAZY ENOUGH TO CARE in this spring’s THE AMERICAN SCHOLAR. Fine writing and superlative treatment of a difficult topic. I spent my early years living near Byberry State Hospital in Philadelphia, a stark contrast to the Friends Hospital of the same City of Brotherly Love. As you may see from my domain and website I have proposed a re-visioning of the community healthcare experience. I would be grateful if you could forward the bibliography you generated of sources and resources as well as your favorite giants on whose shoulders you stood to give us this exemplary perspective. I would also like your permission to use your work and article by reference and acclamation in my own bibliography as I present my views at this year’s WORLD FUTURE SOCIETY in Toronto, Canada July 29,2012. Again I appreciate and acknowledge your scholarship, erudition and article—Kudos and THANK YOU.

    CELL: 860-912-9496


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